Kellogg Origins™ Lower Mississippi River Basin Rice Project
Kellogg and Syngenta are working with rice producers in Arkansas and Louisiana to establish a credible baseline utilizing the Field to Market® environmental performance indicators as well as documenting improvements across the crop rotation. Our mission is to advance profitable and sustainable farming practices that will enhance natural resource management. With the information and relationships created with this project we hope that growers, the agribusiness community, and the value chain can see first-hand how sustainable agriculture, conservation solutions and science-based metrics can work together to feed a changing world. The project aims to build a shared understanding of sustainability as well as educate and equip growers with the knowledge, skills and expertise to meet future global demands.