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Country Crock and No-till on the Plains Cover Crops Collaboration
Country Crock, an Upfield brand, and No-till on the Plains are partnering on a three-year program to support farmers with soil health education and cost-share to plant cover crops to improve soil health and reduce greenhouse gas emissions on fields. The initial collaboration will support farmers in the Kansas-area, where Country Crock is made, to cover 13,000 acres in the first year alone. We also aim to raise awareness among consumers about the benefits of regenerative ag practices as part of climate change improvements and reducing our environmental imprint.
Active
Innovation
Engagement Targets
Notes: (1) Minor fluctuations in the number of retained growers is expected from year to year. These fluctuations may be due to year-over-year crop rotation effects or other factors beyond the control of the project. Enrolled acres represent the total number of acres on an individual farm in a specific year. The ability to report enrolled acres is based on the Fieldprint Project Standard requirement that individual growers enrolled in projects enter at least 10% of the acres managed for a specific crop. (2) Entered acres represent the actual number of enrolled acres for which data is entered in the Fieldprint Platform for analysis.
Objectives
Provide soybean farmers with education and financial support to encourage practice of regenerative ag practices – specifically, planting cover crops on 13,000 acres by December 2020.
Participants
Project Lead Organization
Field to MarketFull
Project Details
Status
Active
Pathway
Innovation
Primary Crops
Corn (grain)
Soybeans
Wheat (winter)
Natural Resource Concern