Country Crock and No-till on the Plains Cover Crops Collaboration

Country Crock, an Upfield brand, and No-till on the Plains are partnering on a three-year program to support farmers with soil health education and cost-share to plant cover crops to improve soil health and reduce greenhouse gas emissions on fields.  The initial collaboration will support farmers in the Kansas-area, where Country Crock is made, to cover 13,000 acres in the first year alone.  We also aim to raise awareness among consumers about the benefits of regenerative ag practices as part of climate change improvements and reducing our environmental imprint.

Active
Innovation

Participants

Sponsors
Upfield US

Project Details

Status
Active
Pathway
Innovation
Metric
Greenhouse Gas Emissions
Soil Carbon
Crops
Corn (grain)
Soybeans
Wheat (winter)
Natural Resource Concern
Climate Change
Soil Health
Geography
Kansas
Missouri

Contact

Primary
Steve Swaffar
No-till on the Plains
Primary
Deborah Kuszner
Upfield US
Brands & Retail
Primary
Michelle Svecharny
Upfield US
Brands & Retail